The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
Album Art: Kait Berreckman, Conservation

Album Art: Kait Berreckman, Conservation

How do you convey the idea of "conservation" without resorting to overexposed sunlight and fall foliage? You design around emotions and malleable ideas, rather than specific imagery.
The famous baseball cards

The famous baseball cards

So back in 2009 in when I decided to ditch the east coast for Austin, Texas, I knew that rebuilding a network of clients and colleagues mostly from scratch was going to be a lot of work. Like most guys my age, I had a complete addiction to baseball cards...
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Alamo Drafthouse Redesigns Website

Alamo Drafthouse Redesigns Website

Alamo Drafthouse Cinema redesigns, but the uniqueness and remarkability of watching a movie at an Alamo Drafthouse Cinema doesn't come through on this new website at all.
Redesign: Fired Up Kitchen

Redesign: Fired Up Kitchen

Fired Up Kitchen is a mobile wood fire oven that cooks up truly delicious, locally sourced pizzas and other foods for private parties, festivals and special events. Because the oven is on wheels, Chef/Owner Gino Gabriel can take Fired Up Kitchen pretty much anywhere, from your back yard to Bonnaroo Music and Arts Festival. Gino...
UBDJ Gig Posters

UBDJ Gig Posters

UBDJ is a cool project run by my friend Chad Swiatecki here in Austin. Every Tuesday night at 10:00 pm, Chad sets up at Side Bar and takes over the airwaves. You are more than welcome to help, you see, because during UBDJ, you bring your iPod and play whatever you would like—just don’t play...
Peelander-Z Baseball Card

Peelander-Z Baseball Card

I gave a sneak peek of this Peelander-Z baseball card a little while ago, and as Peelander-Z has already launched headfirst into their SXSW 2011 gig schedule, here’s the full thing: If you aren’t familiar with Peelander-Z, well, here’s a video that probably works better than trying to describe their highly entertaining and unique act:...
Keller Williams' Terrible QR Code Ad

Keller Williams’ Terrible QR Code Ad

I received a photocopy of this Keller Williams ad in the mail. It's a disaster, but I'll show you how to make a QR code ad that works.
Dribble: SXSW Baseball Card

Dribble: SXSW Baseball Card

Been super busy trying to wrap up some pre-SXSW projects, here’s a glimpse of one:
Twitter for Customer Service: An Example of Winning vs. Losing

Twitter for Customer Service: An Example of Winning vs. Losing

If you are going to use Twitter to handle Customer Service issues, pay attention. If you don't, you'll end up as Ugly as United Airlines.
How Microsoft Tags and AT&T Mobile Barcodes are bad for QR Codes [via ShareSquare blog]

How Microsoft Tags and AT&T Mobile Barcodes are bad for QR Codes [via ShareSquare blog]

Proprietary formats suck. They are extremely limiting and anti-competitive, which generally leads to a subpar product. In my research about marketing with QR codes, my client asked me about Microsoft Tags. I hadn’t heard of them, so I dug around. Microsoft Tags are are multi-colored tags you scan with your smartphone, more or less like...
QR Codes: Beginner's Guide to Creating Quick Response Codes

QR Codes: Beginner’s Guide to Creating Quick Response Codes

QR code marketing is simple to set up, measurable and easy to implement; however, without a clear plan and tracking capabilities, you will waste your time and money.
WordPress SEO Plugin by Yoast Teaches SEO as you blog (with Interview)

WordPress SEO Plugin by Yoast Teaches SEO as you blog (with Interview)

I’ve been using Yoast’s SEO Plugin for WordPress to develop good habits when it comes to getting my content in front of the right people. Over at Mashable, they have an interview with the plugin developer, Joost de Valk. I agree with Christina Warren: one really useful feature of this plugin is the Snippet Preview,...
The Greatest Valentine's Day card ever

The Greatest Valentine’s Day card ever

Last year for Valentine's Day, I was pretty smitten with an awesome woman whom I'd met about three weeks earlier. She insisted she didn't want roses of any sort for V-Day.
Groupon's Super Bowl ad problem, and the first rule of holes

Groupon’s Super Bowl ad problem, and the first rule of holes

Groupon's first swing at television ads draws lots of criticism. They respond by digging deeper.