Alamo Drafthouse Cinema redesigns, but the uniqueness and remarkability of watching a movie at an Alamo Drafthouse Cinema doesn't come through on this new website at all.
Fired Up Kitchen is a mobile wood fire oven that cooks up truly delicious, locally sourced pizzas and other foods for private parties, festivals and special events. Because the oven is on wheels, Chef/Owner Gino Gabriel can take Fired Up Kitchen pretty much anywhere, from your back yard to Bonnaroo Music and Arts Festival. Gino...
UBDJ is a cool project run by my friend Chad Swiatecki here in Austin. Every Tuesday night at 10:00 pm, Chad sets up at Side Bar and takes over the airwaves. You are more than welcome to help, you see, because during UBDJ, you bring your iPod and play whatever you would likeājust don’t play...
I gave a sneak peek of this Peelander-Z baseball card a little while ago, and as Peelander-Z has already launched headfirst into their SXSW 2011 gig schedule, here’s the full thing: If you aren’t familiar with Peelander-Z, well, here’s a video that probably works better than trying to describe their highly entertaining and unique act:...
I received a photocopy of this Keller Williams ad in the mail. It's a disaster, but I'll show you how to make a QR code ad that works.
Been super busy trying to wrap up some pre-SXSW projects, here’s a glimpse of one:
If you are going to use Twitter to handle Customer Service issues, pay attention. If you don't, you'll end up as Ugly as United Airlines.
Proprietary formats suck. They are extremely limiting and anti-competitive, which generally leads to a subpar product. In my research about marketing with QR codes, my client asked me about Microsoft Tags. I hadn’t heard of them, so I dug around. Microsoft Tags are are multi-colored tags you scan with your smartphone, more or less like...
QR code marketing is simple to set up, measurable and easy to implement; however, without a clear plan and tracking capabilities, you will waste your time and money.
I’ve been using Yoast’s SEO Plugin for WordPress to develop good habits when it comes to getting my content in front of the right people. Over at Mashable, they have an interview with the plugin developer, Joost de Valk. I agree with Christina Warren: one really useful feature of this plugin is the Snippet Preview,...
Last year for Valentine's Day, I was pretty smitten with an awesome woman whom I'd met about three weeks earlier. She insisted she didn't want roses of any sort for V-Day.
Groupon's first swing at television ads draws lots of criticism. They respond by digging deeper.